Search Engine Optimization (SEO) can be confusing and intimidating to business owners. Search engines are constantly updating the way they rank pages, and it takes a firm that stays on the cutting edge of SEO research to not only stay ahead of the curve but also stay ahead of the competition. Our SEO services provide a combination of knowledge of search engine best practices and innovation to deliver real results.
For most businesses, the only customers you want to attract are the ones in your neighborhood. For the crucial local economy that is the backbone of America, we’ve designed a custom strategy that brings local customers to you at an affordable price. Our Local SEO includes Google My Business, directory listings, video marketing, image geo-tagging, and much much more.
In order to drive leads to your website, you must include the proper keywords that “your” customer is searching for on google. Effective Media Solutions does extensive keyword research when redesigning or designing a website. We then incorporate these into relevant content about your business and services. By adding the most common searched keywords on your website, ensures you will rank high in the organic search results. This is where the payoff is in today’s digital society! New leads turning into New Sales!
Another huge piece to the search engine optimization puzzle today are online reviews. Consumers today typically do the majority of their research online before making a purchase decision on a new product or service. A big influencer on their purchase decision is the online review. Would be buyers like to see what other consumers think of your product or service. They feel the online review is an “unbiased” or “real world” account of what it is like to do business with your company. Google also puts a tremendous weight on reviews as a part of organic search results. Growing your reviews on your company’s Google My Business page and other social sites will enhance your organic rankings and grow your online presence.